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Product Description Available in pennant shaped wedges 7 colors, crab scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Hyperlastics Dartspin Pro Lures - A Patrick Sébile design, the Dartspin Pro is a very versatile and advanced engineered soft plastic bait. Its body can be rigged many ways - on a weedless swimbait hook, jig head, Texas Rig, Carolina Rig, football jig, drop...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

The OKASHIRA SCREWHEAD adds our exclusive ASYMMETRICAL PROP to the OKASHIRA’s exquisite design, adding flash and subtle vibration. With one blade larger than the other and finely-tuned bend angles, the offset design generates a unique ‘pulsing’ presence to draw in fish from distance. Utilize...

A deadly finesse-swimbait option for serious anglers throughout North America, the SPARK SHAD 3in is crafted with a salt-rich compound laden with organic shellfish and baitfish powders, presenting an exquisitely prepared meal to wary predators. The shape of the body draws inspiration from the...

Cast your bite The long-awaited, bottom-scuttling stealth craw has arrived. SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators. Unlike traditional offerings, the SLEEPER CRAW’s...

Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the DARK SLEEPER, the SLEEPER GILL can be sent where others fear to swim. Its jungle-crawling ability enables precision targeting of weed areas, intricate laydowns, cover areas, standing timber, bottom structure, and...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....

Now available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...

One of Megabass’ very first products in the mid-80’s was an innovative new spinnerbait called the V-FLAT, featuring a deceptively simple “V” shaped keel-weighted design. Through decades of refinement, the V9 represents the 9th iteration of that original concept, built specifically for high-speed blade rotation at slower retrieves—and unrivaled performance.    ■ Chidori blades power...

The legend is now bite-sized. The VISION ONETEN+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned to match the suspend settings of the Bassmaster Classic winning VISION ONETEN+1 Jerkbait, the smaller Jr. size is a wildly effective tool to attack the...

Megabass VISION ONETEN+1 is a mid-range jerkbait designed to increase the depth of the original VISION ONETEN by up to 3ft. The VISION ONETEN+1’s bill is crafted to eliminate the traditional issues of high water-resistance, fatigue, and deadened darting-action often associated with long-bill minnows,...

The VISION ONETEN Jr. packs the tournament-winning characteristics of the immensely successful VISION ONETEN jerkbait into a 98mm (3.85in) frame, generating more action per inch than even its larger sibling. The VISION ONETEN Jr. has been carefully benchmarked against the VISION ONETEN, and has...

Once the closely-guarded secret of the pros, the VISION ONETEN jerkbait quickly became a staple among professional and amateur anglers alike, setting the standard for tournament fishing nationwide. The profile, one-of-a-kind darting action, balancing system and realistic color patterns all contribute to the incredible fish-catching ability...

   The Z-2’s high-pitch action and relentless “bulldog” style of bottom contact is ideal for the mid-range and large transition areas. The Z-2 dives to 10ft—no small feat given it’s diminutive size and weight—and allows for longer, more accurate casts due to Megabass’ patented...

The Z-1 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied reaction bites. Powered by our patented LBO II balancer system, the Z-1 casts like a heavier plug, delivering unrivaled performance for its size. In the bitter winter,...

The SONICSIDE is a competition-ready flatside crankbait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, the SONICSIDE displays unrivaled casting distance and stability during fast retrieves. The lip is shaped from...

Based on a Yuki Ito hand-carved original, the Megabass PopMax topwater lure ups the ante of the well-respected Megabass Pop-X with a larger body and redesigned gill-system. The PopMax features a unique gill system that consists of six water intakes and a water chamber, creating life-like...

The Megabass KNUCKLE LD crankbait is enlivened by a fixed circuit board lip, powering a tight, high-pitch action that is devastatingly effective on pressured fish, and in colder waters. The front hook is equipped with heavy-duty swivel to keep hard-won bites from throwing the hook...

A downsized version of the storied Japanese crankbait, the MR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the 7ft range. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is...

A downsized version of the storied Japanese crankbait, the SR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the shallows. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is nearly...

The highly responsive GH HUMPBACK trout minnow is a rear-weighted, heavy sinking addition to the GREAT HUNTING family that is built to dominate the current.   The 64mm size of the GH64 HUMPBACK is perfect for its home waters of the wide Nagara River...

The Megabass DEEP-SIX was designed to trigger bites at depths of 16ft – 19ft, even under tough conditions. This range is made possible by a unique, super thin lip that slices through currents, and maintains the ideal balance required for a steep dive angle....

Introducing The Jigbox - the jig storage solution for anglers! Don't struggle with keeping your jigs organized anymore. Choose between three styles - Type 1 (Vertical) for striped bass and fluke bucktails and other larger jigs,  Type 2 (Horizontal) for blackfish jigs and other...

Need a little sound added to your favorite soft plastic lure? These rattles give another dimension of life to your lure and can be easily inserted using our Rattle-Snaker tool. Magically implant your favorite ElaZtech® baits or other soft plastics with subtle yet powerful...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies of ElaZtech and standard soft plastic baits via stainless steel insertion needle and pushrod. Built-in storage...

New to the Keitech jig line up is our Model IV Tungsten Heavy Duty Jig. Built for power, the Model IV is ideal for Flipping, Pitching, Grass Fishing and Casting! Built using concepts from our Model I Casting jig. This Full-size, beefed-up Tungsten jig...

Meet the latest iteration of the Magic Swimmer series, now optimized specifically for freshwater species. The Freshwater Berkley® Magic Swimmer delivers the same revolutionary design and action, now in new optimized colors and sizes for freshwater application. Say goodbye to the need for custom painting - say hello to the all-new Freshwater...

Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want.When a fish is located using forward facing sonar, the clock starts ticking. You need to...

Hand-painted with vibrant colors Made with 3x strong hooks Unique diamond-shape body with flat bottom

To make the Hogy Heavy Minnow, we took molds from our most popular sizes of EPOXY Jig™ Lures, wrapped them in HD Holographic finish, and gave them a heavy metal core. These jigs are perfect players to have in your bull-pen to deal with...

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don’t have to deal with the hassle of...

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium Gamakatsu Jig Hook = Bass can no longer pull your bait down or...

New NLBN KTail Swimbaits back in stock. Back in 2021, we challenged the popular opinion regarding "what is a swimbait". We sought out a lure effective in both salt and fresh water; a swimbait that could be fished without any weight and would naturally...

Keitech's revival of a Swimbait Classic Before the Swimbait revolution, The Swing Bait was rumored to be the "Secret Bait" for Japan's highland clear lakes. Local experts at Lake Nojiri and Lake Hibari kept this a secret for many years, but eventually it spread...

With the patented NetBait claws and hollow body design the Paca™ Craw is an extremely versatile bait. When flipped or pitched the claws of the Paca™ Craw have a helicopter effect which slows the fall rate  of this bait and also great action for...

When a company goes to the trouble of putting a patent on the claws of a trailer you know the action and appearance must be something special. NetBait did exactly that with their Paca™ Chunk trailers. The patented design gives the claws of the...

The design of the Flat Sided Shad starts with a Nub Head design which increases density and gives drop shot hooks more plastic to hang onto. The nub head is seamlessly integrated into an elongated and tapered body design that delivers incredible undulating action....

Our Finesse Series Tubes are rewriting the rules when it comes to tube fishing and smallmouth bass! NetBait Finesse Series Tubes outperform others because of an important design feature – body to tail ratio! When compared to others, Finesse Series Tube bodies are 40%...

The Netbait C-Mac is an ideal worm when a larger presentation is needed. The C-Mac is dynamite either Texas or Carolina Rigged. Large ribbon tailed plastics have always been a favorite for catching big lethargic summertime bass and the Netbait C-Mac is a great choice...

The new 2024 FRANTIC series The original FRANTIC series created in 2010 (and the first StrategicAngler® model to be released) has finally received a major update.  In early 2023, I decided to experiment in making the 8.25? Frantic series a little smaller since we...

Shimano designed the ARMAJOINT 190SS FB to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage Shimano's proprietary ARMABOOST technology to significantly increase casting distance and accuracy by reducing unnecessary air resistance and the chances of...

The DTX MINNOW 9” Heavy Duty is a revolution in trolling minnows, featuring the Patented Autotune™ System, Metal Matrix Plate System, Diamond Armour internal strength system and Hydrospeed belly eyelet technology, the DTX Heavy Duty series is in a class of its own.  ...

Designed in conjunction with 2012 Bassmaster Classic Champion Chris Lane, this topwater bait features our new soft plastic propellers, which give the bait precision action, and a very unique sound. MODEL DESCRIPTION WT (OZ) L (IN) HOOK ACTION CL-LC150 Lane Changer 150 7 / 16...

Details:  Shimano's legendary BOOST CONCEPT technology prevails with the introduction of World Pop 69F FLASH BOOST, a multi-purpose popper unlike anything else on the market. Designed with a cupped face to create a commotion on the surface and draw aggressive strikes, the World Pop...

Available in 1 1/2 oz, 2 oz, 2 1/2 oz, and 3 oz Pair with your favorite soft plastics Screw lock design to prevent slipping Premium Heavy Wire 7/0 Mustad Hooks Jig vertically or cast and retrieve Instructions: Insert hook through front and out bottom...

Available in 1 1/2 oz, 2 oz, 2 1/2 oz, and 3 oz Long Casting Perfectly rounded head Touch of flash tied in Heavy 8/0 O’Shaughnessy style hook Custom wire eye for easy on and off Balanced for optimal retrieval Extra long and thick...

Say goodbye to cluttered tackle boxes with Jigbox Type 1.   This custom tackle box was specifically designed to hold larger, heavier jigs commonly used in inshore fishing. Made with high-grade materials, this box is durable and long-lasting, allowing you to securely store jigs...

PROTEUS The Proteus series is the latest offering by StrategicAngler® for 2021.  The remarkable success of the clear bodied, UV enhanced Naia series led to the final development of the Proteus series to date, conceptualized many years before. This lure was aptly named Proteus...

NAIA Natural springs are some of the clearest and purest water sources on earth.   Naia was born based on this premise, a clear lure that best embodies its minimalist purity.  She was conceptualized over three years ago while I was searching for a way...