Freshwater

Rapala Mini Fat Rap Crankbaits - For taking finicky fish, the tight swimming action is just right. The sinking Mini Fat Rap works with unmatchable action for attracting trout and panfish. Compact Body Design Tight Swimming Action Hand Tuned & Tank Tested Model Number...

Rapala Husky Jerk Jerkbaits - Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending/Neutral Buoyancy Long-Casting Loud Rattles Runs...

Tactical Anglers Crossover Stalker Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

Tactical Anglers Crossover Popper Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

The Wacky Weedless sports a finesse hook with a wire weedless guard that lays into the hook, allowing the bait and hook to seamlessly swim through vegetation. Turned down, resin closed eye positions the bait properly for maximum action and no slip-offs. Wire Weed...

VMC Tungsten Drop Shot Ball Weights offer an increased hardness that results in improved feel for structure and light bites. 35% smaller profile than lead means better cover penetration with fewer snags. Easy connect line pinch allows weight to release when snagged, loosing only...

The Mustad Boat bag is a durable option for most of your storing needs on the boat. Made from durable, water-resistant material protecting your gear from water, dust or sand. Fitted with a practical outer mesh pocket for wet items. With ample room for...

The Mustad Virginia Hook features a hollow hook point for excellent penetration and strong hook holds. This strong hook is designed for bottom fishing for Blackfish/Tautog using a whole variety of bait, such as Blue Crabs, Green Crabs, Fiddler Crabs, Clams, Muscles and Squid....

Owner Flashy Accents are the perfect accessory to compliment ALL bait and hook presentations. Rig over a hook point and onto the shank of virtually any fishing rig to create additional flash with live or artificial baits. Texas rigs, Carolina rigs, wacky rigs, dropshot...

The new standard in Flip hooks has arrived. The new Heavy Cover Worm hook has been built to the highest standards to fight the biggest fish in the heaviest cover. The Heavy Cover Worm Hook with Wire Keeper features our rock solid welded eye,...

The new REVROS LT incorporates the LT Concept of light but tough in a proven reel design. The spinning reel’s weight was reduced by  2 ounces in the 2000 model and a hefty 5 ounces in the 4000 model. The Light Composite Housing greatly...

The Daiwa Tatula 200 Baitcast Reel is the answer too many heavier tackle demands. Reinforced Brass Gearing can carry the load of more powerful quarry and is housed with a Rigid Aluminum Frame and Sideplate. To handle increased torque, a custom 100mm Swept Handle...

Step up to the next level of attainable high-performance. The Shimano SLX XT low-profile reel takes the SLX baitcasting series's winning performance a step further with a refreshed design that amplifies angler performance. Housed in a rigid yet incredibly lightweight HAGANE Body, the Shimano...

Curated by St. Croix to provide the most ideal rod for anglers interested in kayak fishing, combining the framework of the angler-approved Mojo series with updated components. Constructed from premium, high-modulus SC III carbon blanks, the St. Croix Mojo Yak Casting Rods have been specifically crafted...

The legend is now bite-sized. The VISION ONETEN+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned to match the suspend settings of the Bassmaster Classic winning VISION ONETEN+1 Jerkbait, the smaller Jr. size is a wildly effective tool to attack the...

Need a little sound added to your favorite soft plastic lure? These rattles give another dimension of life to your lure and can be easily inserted using our Rattle-Snaker tool. Magically implant your favorite ElaZtech® baits or other soft plastics with subtle yet powerful...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies of ElaZtech and standard soft plastic baits via stainless steel insertion needle and pushrod. Built-in storage...

Trilene® Big Game™ is one of the most popular line families in North America due to its incredible strength, reliability and value. Big Game™ Fluorocarbon is 100% fluorocarbon is virtually invisible, sensitive and manageable. 100% fluorocarbon won't absorb water so line maintains its strength...

The BKK Puka live-bait HD is the ultimate bait hook for saltwater fishing when going after big fish.It features a heavy-duty forged shank, BKK’s Hand Ground hook point and Ultra-Antirust coating providing superior corrosion resistance. The sharp hook point smooths the sliding of live...

Developed in the Lab – Proven on the water, BaitFuel is SUPERCHARGED with F.A.S.T. (Fish Active Scent Technology) - scientifically engineered to stimulate a fish’s predator instinct. For years, the ingredients in scent & attractants have sounded like they belong in the kitchen not...

Weight: 1/4 oz.Length: 1 3/4? x 3/4? The original Dardevle spoon invented by Lou Eppinger in 1906 is the most iconic lure of all time. It has a unique strike triggering action have made it a favorite of knowledgeable fisherman across the globe. The...

Featuring a pintail baitfish profile and segmented body, the ChatterSpike pairs perfectly with all standard bass-sized ChatterBait® bladed jigs to produce an enticing, undulating action at all retrieve speeds. Its 10X Tough ElaZtech® construction ensures that it will long outlast competitive trailers, while its...

The Berkley Krej is a revolutionary hard bait that is creating a new style of fishing called "Krejing." This lure defies conventional jerkbaiting, by working its way upwards in the water column, only to fall backwards towards its target. Designed to excel with Forward...

The brand new TATULA line of bass rods are Finely Crafted with State of the Art Components. With Seven Categories of Rods and 28 different actions the TATULA collection is the most complete professional collection of bass rods.  The beautifully crafted natural Cork Handles...

Elevate confidence on the water with the all-new Calcutta Conquest MD 300 & 400 lineup of reels. Shimano engineered these technology-packed offerings for large swimbait anglers looking for power and dependability when targeting trophy-caliber fish with lures that can exceed 10-plus ounces. The revolutionary...

Consumers know the value benefit of buying kits. Blue Fox offers great value combinations in pro-selected sets that offer anglers a full complement of baits for their chosen prey. Diecast and chrome plated Laser holographic and painted finishes 3D eye Brass stamped Chrome plated...

Daiwa's 80's series reel matched up with a graphite composite rod makes a day on the water a pure pleasure. Whether you are a seasoned angler or just learning the bait casting technique, the Procaster will perform for you. The low profile reel is...

The Sojourn line of rods offers anglers a great rod with a custom look and performance-minded features. The comfortable cork rear grip and EVA foam foregrip contrasts beautifully against the rod’s black and red color scheme. All of the Sojourn rods feature Aluminum Oxide...

Forged from over 30 years of Curado performance and durability, the new Curado 200 M inherits the latest Shimano reel technologies to provide enhanced castability with heavier lines and lures in any power fishing situation. Expanded line capacity comes without compromise as the Curado...

The Zako Swimbait is the number vibrating jig trailer on the market for good reason.  Measuring in at 4 inches long, the Zako’s segmented design and natural profile makes it the perfect match for your favorite vibrating jig. But don’t limit it to just...

Head-and-shoulders above other swimbaits in-terms of realistic design, the Savage Gear 3D Baitfish Swimbait utilizes the latest in 3-D scanning technology to give anglers the most lifelike appearance possible. Pre-rigged with an internal top-hook system, the Savage Gear 3D Baitfish Swimbait delivers a naturalized swimming action that will fool the largest and most...

St. Croix 2022 Trout Series Spinning Rods - Trout specific spinning rods built for durability. Slim profile split grip handle configurations decrease weight while perfecting balance. Trout Series brings an array of lengths, powers, and specific actions to anglers looking for sensitivity, controlled performance...

Z-Man RaZor ShadZ Soft Plastics - Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving soft pastic jerkbait and the perfect bladed swim jig trailer to complement the new...

If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in a violent frenzy! Exclusive design features 2 realistic pincers and a long, slender body engineered to create lots of turbulence. For best...

Strike King Mini-King 1/8oz Spinnerbaits - For decades, the MINI-KING Spinnerbait has been the most popular small spinnerbait for lighter rods, smaller fish, pressured waters and newcomers to fishing because it works so well and gets lots of bites. It has a “safety pin” wire...

Strike King Bleeding Bait Mini-King 1/8oz Spinnerbaits - Ensure you’re fully prepared to reel ‘em in on your next fishing excursion with the Strike King Bleeding Bait Mini King Spinnerbait. Whether you’re a beginner, intermediate, or advanced fisherman, it’s essential that you are prepared with...

Rebel Minnow Value Series Hardbaits - Perfect for streams, rivers and other moving waters, the Rebel Value series Minnow is deadly on trout, bass and panfish.  The Rebel Value Series Minnows are perfect for small waters, streams, ponds, and shallow water in general. The Rebel...

Panther Martin Bass & Trout Annihilators 6 Pack - This Bass & Trout Kit contains 6 of our deadliest bass and trout lures. This great spinning lure kit features 6 Panther Martin spinning lures in 6 assorted bass and trout colors - all in 1/4...

Mepps Trout Pocket Pac - #1 Aglia Plain Inline Spinners - The Mepps Aglia Trout Pocket Pac features 3 #1 (1/8 oz.) Mepps spinners. It takes the guesswork out of selecting the right lure for trout. Aglias are extremely effective under a wide variety of...

Mepps Bass Pocket Pac - #3 Aglia Dressed Inline Spinners - The Mepps Aglia dressed Bass Pocket Pac features three #3 (1/4 oz.) Mepps spinners. It takes the guesswork out of selecting the most effective spinners for both largemouth and smallmouth bass. Trophy bass fishermen...

Leland Lures E-Z Trout Floats 4 Pack: [Pack contains (2) yellow floats, (2) green floats, and 4 shafts] The best way to fish the Trout Magnet is under an E-Z Trout Float. The slot allows you to take the float on or off and adjust...

Leland Lures Trout Magnet Combo Packs - The Trout Magnet Combo 8 pc. Pack includes (2) 1/64 Size 8 hooks, 4 bodies and (2) EZ Trout Floats The Trout Magnet Combo Pack is all you need to get started fishing with Trout Magnets. Use light...

Blue Fox Classic Vibrax Inline Spinners - The Classic Vibrax gets a tasty candyback! Colored bell is accented with metallic flecks. Blade is tipped in matching color, while blade back is finished with transparent, fluorescent coordinating color. Flaw-free silver plating, fine tolerances and super-sharp hooks...

Rapala Shadow Shad Rap Jerkbaits - The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results. Classic Rapala Action Natural Baitfish Profile Balsa Wood Construction Diving Lip Design Hand-Tuned &...

Z-Man Finesse ShroomZ Weedless Jigheads - A weedless version of our popular mushroom-shaped jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tactics around grass, brush, and laydowns without constant snagging and fouling....

Savage Gear Ned Craw - Designed to mimic the small crawfish that bass feed on in cold climates, the Savage Gear NED Craw is the most realistic crawfish-imitation NED bait on the planet. We’ve infused this craw with salt to fine-tune the buoyancy of...

Berkley PowerBait MaxScent D-Worms - The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish....

Berkley PowerBait Power Eggs Floating Magnums makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving...

Berkley WakeBull Crankbaits - Offering a tempting surface waking action at any speed, the Berkley WakeBull combines the popular Squarebull body with a shallow pitched bill and tail-wagging action. Its bill and well-balanced design not only allows it to deflect off surrounding cover but...

When the fishing gets tough, sometimes downsizing your presentation is the key to getting bites. The VMC Finesse Half Moon Jig can be used in much the same way you would a shaky head. The hollow back of the Half Moon Jig Head allows...