Less than $100

The Sojourn line of rods offers anglers a great rod with a custom look and performance-minded features. The comfortable cork rear grip and EVA foam foregrip contrasts beautifully against the rod’s black and red color scheme. All of the Sojourn rods feature Aluminum Oxide...

The Round-Head Jighead is our new version of a timeless classic jighead that finds application both in fresh and in saltwater environments. The Black Nickel coating enhances its ability to resist corrosion, at the same time protecting the needle point when jigging on the...

The 9" Pro Series Skinny Flex Fillet Knife features a high-quality, full tang, German Stainless-Steel blade coated with Dupont Teflon for easy cleaning and excellent corrosion resistance. The Pro Series Skinny Flex Fillet Knife also features an ergonomic and textured dual molded grip for...

JIGPARA Assist hook has debuted. A lineup that matches the size of JIGPARA (JPS), JIGPARA SLOW (JPSLOW), and JIGPARA MICRO (JPM or JPMSL). If you continue to fish, the tip of hook will become dull. At that time, if you have a JIG PARA...

The PENN® Pursuit® IV LE spinning combos are available in a range of sizes, from 2500 to size 6000 spinning reels. The reel features our proven HT-100™ drag system and a 4-sealed stainless steel bearing system. Paired with graphite composite blanks and a new twist lock...

This fashion-forward cap features esthetics with natural tones and organic appointments drawn from G. Loomis’ roots in the Pacific Northwest. A true “daily driver,” construction features include a mid-profile crown, cushioned sweatband and adjustable snapback closure to provide a fully-customizable fit. Finally, a front-facing...

There’s no argument that ripstop polyester fabric sets the benchmark for garments used in rugged environments and has an unbeatable reputation for durability. That’s what also made it the perfect material for building the G. Loomis RipStop Cap that’s sure not to wear out...

Developed by South Carolina seatrout fishing guru Ralph Phillips, the Trout Eye Jighead is the ideal jighead for inshore saltwater fishing. Scientific research has shown that gamefish key in on the eye of a baitfish and that a visible eye is a critical determining...

Mustad's new Jaw Lok In-Line Trebles feature a fully-forged hybrid shape design to maximize gap for increased hooking power. This special design locks fish in place for those hard battles. The lightest trebles of its class, Mustad's new treble hooks impress with consistent, proven...

Head-and-shoulders above other swimbaits in-terms of realistic design, the Savage Gear 3D Baitfish Swimbait utilizes the latest in 3-D scanning technology to give anglers the most lifelike appearance possible. Pre-rigged with an internal top-hook system, the Savage Gear 3D Baitfish Swimbait delivers a naturalized swimming action that will fool the largest and most...

G-Loomis Short Sleeve Cotton Tee - Introducing the new G-Loomis Short Sleeve t-shirts. Each shirt is made with ring-spun cotton, helping deliver a super soft and extremely comfortable fit. The iconic Skeleton fish logo is featured as a center chest hit in addition to...

Jigging World - Power Handles for Penn International 20 ~ 70 Series Silver Reels 127mm Stainless Steel Power arm with Aluminum or EVA T-Bar Compatible Reels: 20VISX 30VISW 30VISX 50VISW 50VISX 70VIS Product Feature and Advantage Direct replacement power handles (aluminum offset arm & 39mm...

Jigging World Alpha Aluminum Power Knobs Type B Diameter Weight 39mm 29g 45mm 31g 50mm 39g   Compatability: Most Shimano & Daiwa 6000 and Up Size Spinning Reels Most Shimano & Daiwa Conventional Reels please consult before purchasing for confirmation

Strike King Rage Craw 4" Soft Plastics - If the waters you're fishing call for craws, toss in the Strike King Rage Tail Craw and watch the water boil in a violent frenzy! Exclusive design features 2 realistic pincers and a long, slender body...

Strike King Mini-King 1/8oz Spinnerbaits - For decades, the MINI-KING Spinnerbait has been the most popular small spinnerbait for lighter rods, smaller fish, pressured waters and newcomers to fishing because it works so well and gets lots of bites. It has a “safety pin” wire...

Strike King KVD Squarebill 1.5 Silent Crankbaits - Designed to the exact specifications of angling legend Kevin VanDam. Perfect for shallow water and power fishing. The squarebill design and unique “hunting” action will constantly wander with erratic movement while still running true. It also deflects...

Strike King Bleeding Bait Mini-King 1/8oz Spinnerbaits - Ensure you’re fully prepared to reel ‘em in on your next fishing excursion with the Strike King Bleeding Bait Mini King Spinnerbait. Whether you’re a beginner, intermediate, or advanced fisherman, it’s essential that you are prepared with...

Rebel Minnow Value Series Hardbaits - Perfect for streams, rivers and other moving waters, the Rebel Value series Minnow is deadly on trout, bass and panfish.  The Rebel Value Series Minnows are perfect for small waters, streams, ponds, and shallow water in general. The Rebel...

Rebel Tracdown Ghost Minnow 3 Pack Crankbaits - The Rebel TD47 Ghost Minnow is back and better than ever, featuring upgraded color patterns and equipped with barbless trebles. The Rebel TD47 Ghost Minnow is back and better than ever, featuring upgraded color patterns and...

Leland Lures E-Z Trout Floats 4 Pack: [Pack contains (2) yellow floats, (2) green floats, and 4 shafts] The best way to fish the Trout Magnet is under an E-Z Trout Float. The slot allows you to take the float on or off and adjust...

Leland Lures Trout Magnet Combo Packs - The Trout Magnet Combo 8 pc. Pack includes (2) 1/64 Size 8 hooks, 4 bodies and (2) EZ Trout Floats The Trout Magnet Combo Pack is all you need to get started fishing with Trout Magnets. Use light...

Fin Strike MU797 Striped Bass Ultra Point Fish Finder Rigs - pretied with Black Nickel Circle Hooks, swivel, Fish Finder. 1 rig per pack.

Fin Strike 70112 Porgy - Black Sea Bass Snelled Hooks - snelled Gold Bronze Baitholder hooks, 12" leader, 6 hooks per pack.

Dexter Russell SG142-8TEEG 8" Sofgrip Tiger Edge Scalloped Knives with Edge Guards - Legendary Tiger Edge scalloped goes through fresh and frozen bait, scales and can fillet a fish with ease. It’s a great all-around knife for bait, cutting cartilage and help processing your fish....

Cuda 18115 Aluminum Alloy Descaler is great for removing fish scales with less mess! Aluminum Alloy descaling head Non-slip Cuda scale pattern grip Innovative head design captures scales for less mess Unique serrations for scale removal Designed to descale with horizontal or vertical motion...

Boone Chrome Jet Unrigged Slant Trolling Lures - Chrome Jets are a great dolphin, tuna, wahoo, sailfish, yellowtail and albacore lure. Their soft life like skirt combined with the flash of the mylar makes game fish want to strike the lure again and again. Chrome...

Blue Fox Classic Vibrax Inline Spinners - The Classic Vibrax gets a tasty candyback! Colored bell is accented with metallic flecks. Blade is tipped in matching color, while blade back is finished with transparent, fluorescent coordinating color. Flaw-free silver plating, fine tolerances and super-sharp hooks...

Rapala SRHO3 3" Hook Removers - Proven design for fast and easy de-hooking. 3" Length perfect for baitfish and small species. Compact handle allows for quick and easy control. Coil wrist lanyard.

Rapala RSLS EZ Stow Line Scissors - This “must-have” tool puts an end to the futile task of trying to bite through or clipper cut braided line. Retractable design features serrated cutting edge that grips and effortlessly cuts tough braided line. Neck lanyard keeps...

Rapala RHCDS50 50 Lb. High Contrast Digital Scales - It’s not easy to decide what feature you will like the best with this new scale. The reverse image LCD illuminated screen makes reading the light text on dark background easy, even on bright, sunny...

Rapala Fish 'N Fillet Knives - Made by Marttiini, the makers of premium Rapala fillet knives for over 50 years. More guts than any other knife, this is the one that taught the world to fillet. A favorite since the early days of Normark with...

Rapala Shadow Shad Rap Jerkbaits - The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results. Classic Rapala Action Natural Baitfish Profile Balsa Wood Construction Diving Lip Design Hand-Tuned &...

Rapala Mini Fat Rap Crankbaits - For taking finicky fish, the tight swimming action is just right. The sinking Mini Fat Rap works with unmatchable action for attracting trout and panfish. Compact Body Design Tight Swimming Action Hand Tuned & Tank Tested Model Number...

Z-Man Finesse ShroomZ Weedless Jigheads - A weedless version of our popular mushroom-shaped jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tactics around grass, brush, and laydowns without constant snagging and fouling....

Shimano SP-Orca Baby Lures - The SP-ORCA Baby is a small subsurface, sinking lure that provides offshore anglers the ability to catch finicky pelagic species that are keyed in on smaller baits. With its small compact body and heavy center weight, anglers won’t have...

Yo-Zuri Bonita High Speed Trolling Lures - Yo-Zuri is proud to announce the introduction of the new and improved Bonita. The original high speed trolling hard bait has been redesigned with upgraded features and a lower price point. Yo-Zuri’s new Bonita boats our patented color...

Tactical Anglers Sea Pencil Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & more! These quality plastic hard baits are a popper that you retrieve while shaking your rods which will create an erratic, tight walk the dog style...

The Ultimate Offshore Lure Storage solution just in time for Wahoo Season.  The Only Lure Storage Solution designed to carry rigged 220 and 200 model DTX minnows and 200 and 240 size Madmacs.  Can be used as a clip together Bag or a Lure...

Berkley PowerBait MaxScent D-Worms - The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish....

Berkley PowerBait Power Eggs Floating Magnums makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving...

Berkley WakeBull Crankbaits - Offering a tempting surface waking action at any speed, the Berkley WakeBull combines the popular Squarebull body with a shallow pitched bill and tail-wagging action. Its bill and well-balanced design not only allows it to deflect off surrounding cover but...

Berkley Aluminum Fish Rulers FEATURES Measures up to 22" Durable and lightweight aluminum construction

Blue Water Candy Grinning Gus Parachute Mojos are painted lead heads with hair and mylar bling. They come with a fixed hook. These are great trolling lures for Striped Bass up here in the North East.

The Bluewater Candy Naked Tandem Parachute Rig is a 3/0 3-Way swivel with a 14' and a 4' 100# mono leader attaching to coastlock swivels. or open ended with extra sleeves. These are great for rig replacements on your existing mojo rigs targeting Striped...

Tony Maja Trolling Safety Line PU Coated Polypropylene rope stretches to 12' Rust proof stainless steel carabineer clip Instructions : Attach loop end to your boats cleat and snap to your reel Leave safety line attached at all times,even when reeling in a fish....

Tony Maja Siwash Replacement Hooks with Synthetic Bucktail are available in two styles and two colors. Styles: 8/0 Stinger (1 per pack) - 1 piece of 9/0 siwash with bucktail with 8/0 stinger hook  9/0 Siwash Replacement (2 per pack) - 2 pieces of 9/0...

Jigging World Aluminum Rod Racks are perfect for keeping your rods organized. The rod rack itself comes with 24 rod holder spacers, but will only hold 12 rods if reels are on them. These super lightweight rod racks are easy to assemble right of...

Jigging World 7.5" Aluminum Split Ring Pliers with Sheath come in two colors - Blue & Gunmetal. All anglers should have a set of handy pliers available on the water at all times. These pliers come with a split ring opener at the end...

Jigging World 6" Side Cutter Pliers are great for a variety of uses while out on the water. Whether it be needing to cut thick leader or line and having to cut off a hook, these handy pliers come in handy in all situations.

Jigging World Heavy Duty Gloves are perfect to prevent calluses on the palm of your hands. These are made to be fighting gloves, especially when fighting against the tougher, drag peeling fish in our waters. Many use during the winter to help with the...