Less than $100

Look closely at the Strike King® Swinging Swim Jig, and you'll see that unlike other jig styles, it's not built on a fixed hook. Instead, it has an eye joint that allows the hook to swing freely as the jig moves through the water,...

The Strike King Tour Grade Swim Jig includes a streamlined, balanced head for an enhanced swimming action. The head also features life-like eyes and a variety of colors that match up perfectly with the Strike King Perfect Skirts included with each jig. Swimming a...

A tried and true, old school bait with new school bells and whistles, Strike King’s Tour Grade FluoroSpin is the “fishin’ and catchin’” lure you know and love with a unique, new design. The fluorocarbon line tie allows for heightened spin and increased blade...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

Eagle Claw Bottom Bouncers are a popular option for trolling. They a designed to get you lures, baits, and rigs close to the bottom, in the zone where the fish are feeding. Constructed with heavy duty steel L-shape wire, and include a heavy duty...

Lazer Sharp Larva Jigs are poured on high-quality American-made fish hooks are designed to match the fall rate of chum in current. Available in 4 highly visible colors in three different sizes 1/32 oz., 1/16 oz., 1/8 oz. giving yellowtail snapper anglers the perfect...

Tungsten Worm Weights available in a variety of size and finish options.

Eagle Claw Striped Bass Inline Circle Baitholder Snells are tied with regulation conforming to American-made inline circle hooks. Snelled with 18" of premium monofilament featuring an extra-strong, easy-to rig loop. The Eagle Claw Inline Circle Baitholder hooks are made from medium gold plated wire...

Eagle Claw Barrel Swivels with Safety Snap are designed to eliminate line twist and to provide a strong connection with the main line and the leader. They also provide an easy way to change out lures or leaders without retying knots. These can be...

Eagle Claw Plastic Hook Remover is a tool every angler needs in their tackle box. Easily remove deeply hooked fish, or fish with sharp teeth. The dual sized ends works great for any fish. Made of durable light weight hard plastic that does not...

The Eagle Claw fish scaler will make scaling fish a breeze. This fish scaler is much more efficient than a spoon or knife.  

Eagle Claw Slinky Weights are made with flexible polypropylene cord filled with round lead shot. The shape and flexibility make them a snag resistant option, ideal for river and drift applications. Keeps bait moving through rocks, weeds, and grass.

Heavy Duty Wire Leaders available in various test strengths, length, and finish options Package Quantity: 3

Eagle Claw Twist-On Rubber Core Sinkers have a rubber insert with two tabs on each end. The line is placed in the grove of the sinker, and then just twist the tabs in opposite directions. Quick and easy to put on, and just as...

Eagle Claw Quick Change Walking Sinkers are designed to slide on main line and to walk live bait rigs slowly along the bottom. Quick change design allows the angler to change weights on the fly to match the changing depths and contours of the...

Eagle Claw Bass Casting sinkers are perfect for most casting situations. Easy to tie on with the built in swivel, which also to help prevent line twists. Great for dropshot rigs, or long casts. Quality lead and brass components that anglers can trust

Eagle Claw Removable Split-Shot Sinker allows anglers to add weight to a variety of presentations. Easy and a remove to ensure the bait is always in the strike zone. Fine tune the presentation by adding small increments at a time. Removable and reusable, works...

Description : Great For Keeping Your Head Warm Rubber D-VEC Logo On Front 

This long sleeve hoodie is built for long days outside and will keep you cool and protected from the sun. Constructed from 100% Recycled Polyester with UPF 50 Protection. Available in S-XXL. Features:  UPF 50 100% Recycled Polyester Anti-microbial and wicking finish 170 gsm...

Reliable, Rugged, and Real. This snapback trucker hat is inspired by the fishermen that wear and rely on our products is every condition. Features: 100% Cotton Twill Curved brim cap with snap back closure Embroidered patch logo

The Support Local Fisheries snapback hat is inspired by the fisheries and fishermen that run them. This hat features a debossed leather logo on the front. Features:  100% Cotton Twill Flat brim cap with snap back closure Leather debossed logo false BLK

Boasting an eye-catching red color, the MACH® Smash spinning combo is ready for duty. The MACH® Smash Spinning Reel features a rugged yet lightweight graphite body, high strength solid brass Speed Gears, 8 bearings, an anodized ported knurled aluminum spool, and a fold-down handle...

The Mountain Landscape Pocket Tee features a front chest pocket and a mountain landscape graphic on the back. Available in S-XXL.  

Delivering trusted Lew’s performance with an upgraded look, the American Hero Camo spinning combos feature Lew's exclusive Hero Cam camo pattern and feature a reel constructed with a solid, one-piece graphite frame, housing a 6-bearing system with stainless steel double shielded ball bearings for...

The Duck Camo Pocket Tee features a front chest pocket featuring our Duck Camo pattern. Available in S-XXL. Features:  100% Cotton T-shirts are pre-shrunk Sun Wash 180 gsm

A snapback trucker hat with artwork inspired by aluminum hulled craft found throughout the Pacific Northwest and New England.  Features:  65% polyester / 35% cotton One Size Fits Many  

The American Hero® Camo Baitcast Reel delivers on all fronts – from looks to performance. The American Hero Camo Baitcast Reel is built to last with a premium 6-bearing system containing stainless steel double shielded ball bearings and a Zero Reverse® one-way clutch. The...

With the ability to excel under any condition, Lew’s® American Hero Baitcast Reel is a force to be reckoned with. With a lighter weight and lower profile than its predecessor, the American Hero® Baitcast Reel features a one-piece graphite frame with lightweight graphite sideplates...

Features: PU Foam Waterproof Non-Breathable 220GSM Elastic Suspenders Adjustable Velcro Hem Sizes: XS-5XL Colors: Black, Orange

Features: PU Foam Waterproof Non-Breathable 220GSM Front Hood Adjustment Back Hood Adjustment Side Pockets Adjustable Velcro Cuff Sizes: XS-5XL

Emcast Surf Rods are lightweight graphite blank construction, the Daiwa EMCAST Saltwater Surf Spinning Rod is a solid choice for success on your next fishing trip. Fishing all day in comfort, thanks to the high-density EVA handle and the ergonomic, hooded reel seat, and...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Product Description Available in pennant shaped wedges Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay...

Product Description Available in pennant shaped wedges 2 colors, clam scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Product Description Available in pennant shaped wedges 7 colors, crab scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Maxcuatro delivers the same great performance anglers have come to expect from PowerPro but is 25% thinner than standard PowerPro braided fishing line with equivalent strength. Maxcuatro features 4-end construction made with next-gen Honeywell Spectra HT fiber to optimize casting distance while also increasing...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

Cast your bite The long-awaited, bottom-scuttling stealth craw has arrived. SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators. Unlike traditional offerings, the SLEEPER CRAW’s...

Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the DARK SLEEPER, the SLEEPER GILL can be sent where others fear to swim. Its jungle-crawling ability enables precision targeting of weed areas, intricate laydowns, cover areas, standing timber, bottom structure, and...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....

Now available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...

One of Megabass’ very first products in the mid-80’s was an innovative new spinnerbait called the V-FLAT, featuring a deceptively simple “V” shaped keel-weighted design. Through decades of refinement, the V9 represents the 9th iteration of that original concept, built specifically for high-speed blade rotation at slower retrieves—and unrivaled performance.    ■ Chidori blades power...

The VISION ONETEN Jr. packs the tournament-winning characteristics of the immensely successful VISION ONETEN jerkbait into a 98mm (3.85in) frame, generating more action per inch than even its larger sibling. The VISION ONETEN Jr. has been carefully benchmarked against the VISION ONETEN, and has...

   The Z-2’s high-pitch action and relentless “bulldog” style of bottom contact is ideal for the mid-range and large transition areas. The Z-2 dives to 10ft—no small feat given it’s diminutive size and weight—and allows for longer, more accurate casts due to Megabass’ patented...

The Z-1 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied reaction bites. Powered by our patented LBO II balancer system, the Z-1 casts like a heavier plug, delivering unrivaled performance for its size. In the bitter winter,...

The SONICSIDE is a competition-ready flatside crankbait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, the SONICSIDE displays unrivaled casting distance and stability during fast retrieves. The lip is shaped from...

Based on a Yuki Ito hand-carved original, the Megabass PopMax topwater lure ups the ante of the well-respected Megabass Pop-X with a larger body and redesigned gill-system. The PopMax features a unique gill system that consists of six water intakes and a water chamber, creating life-like...

The Megabass KNUCKLE LD crankbait is enlivened by a fixed circuit board lip, powering a tight, high-pitch action that is devastatingly effective on pressured fish, and in colder waters. The front hook is equipped with heavy-duty swivel to keep hard-won bites from throwing the hook...